The presented bottle packaging in various sizes and formats, a secure shipping and transport offer, aroused the interest of the public. During the two-day fair saw the multi-member Rajapack team, which consisted of sales and multi channel marketing staff, a total of over 500 contacts and inquiries, which are analysed and processed after the fair. It was already very concrete issues to specific packaging problems. We are extremely satisfied with the response of the visitors”, explains Schonfeld, who values personal contact very at trade fairs. In direct talks we can exactly to the questions and needs of our customers go up and advise you as well.” In addition to the wide range of packaging solutions provided an online memory game with packaging products also entertaining entertainment Rajapack booth. Aim of the game was to assign the right packaging solution to an everyday product, for example, of a book. Among all participants, an Apple iPad2 gave each away Raja Pack on two days of the fair. Digital marketing is gaining the world’s third edition of the dmexco was already fully booked with a total 440 exhibitors from all over the world in advance.
Thanks to a growth of stand bookings from abroad worldwide by 50 percent, the proportion of international exhibitors increased to 19 percent. In addition to the growing number of visitors shows also the current online report 2011/2 “of the online-Vermarkterkreises (OVK), which was presented at the dmexco that digital marketing is increasingly gaining in importance. Hence comes the German online advertising market this year at EUR 6.23 billion and achieved an increase of 16 percent over the previous year. Schonfeld explains the range of e-commerce is an important business field, we want to further expand for us”. “Our trade fair appearance at the dmexco was an important step: we have made here not only numerous promising contacts, but also as a competent partner for packaging solutions in the area of e-commerce presents us.” About Rajapack r Pack GmbH is the German subsidiary International Group of RAJA. The French group of companies offers a total 500,000 customers first-class solutions and numerous products for packaging and shipping. Ten Logistics Center allow with over 160,000 square meters of warehouse space, ordered goods within 24/48 hours in fourteen countries in Europe to deliver. With approximately 1300 employees, the RAJA group generated an annual turnover of 300 million euros in 2010. More than 5,000 innovative packaging solutions with an optimal price/performance ratio can be found in the current range. The company, based in Birkenfeld attaches particular importance to its comprehensive customer service, commitment to environmental protection, as well as a professional wholesale service. Press contact Katrin hunger r Pack GmbH Goethestrasse 47 75217 Birkenfeld telephone: 0180 / 5 306 307 E-Mail: verpackungsnews.rajapack.de