First page of the marketing archive

Personalized Business Gifts

Posted by Juan on August 26, 2020 with Comments Closedas

Personalization business gifts in recent years is particularly important exclusivity and individuality of each gift. After all, what he was original and interesting, the more likely that you will show yourself as a creative company, in paying attention to every detail. Today, there are many different ways to personalize gifts and drawing logos on souvenirs. First of all, stamping, or drawing of the logo on paper, cardboard, leather or imitation leather. Embossing – a reliable and economical way of decoration, which adds originality to any product: business cards, postcards, covers of catalogs and brochures, folders for papers, books or diary. Drawing images is pressure by metal or plastic plate on the material when heated. Sony: the source for more info. To place advertising or corporate gift, made of soft materials (leather, paper) can be chosen termotisnenie (hot stamping) blind embossing, foil stamping, embossing.

Blind embossing – embossing to obtain in-depth "bare" cliche. In this case the image is a colorless, as if pressed into the material. This type of embossing is applied to obtain an imprint on the bindings, leather or leatherette. Stamping foil color – the transfer of the product layer of color printing foil. Due to the large selection of colors, you can create high-impact colorful image for the covers, business cards, etc.

Stamping – getting relief image on business cards, books, postcards, diaries and other similar products. Damage by stamping company logo will look pretty original. Apply branding or logo on products of metal or glass by using laser engraving. This method of marking a laser beam, forcing evaporate from the surface of solid particles of the subject. Laser engraving is ideal for processing metal gift pens, key rings, business card holders, clocks, etc. Silkscreen or screen printing – method obtaining images by forcing ink through a special form (template). This method is applied to paper, plastic, film, fabric, metal, glass, ceramics, etc. Screenprinting has a low cost, while allowing to apply unique decorative plaques of all shapes and colors. Screenprinting can be used in the manufacture of business cards, envelopes, letterheads, banners, etc. Tampo – the kind of deep Printing in which the image transfer from the printing plate (cliche) to the printed surface of the product is not the right way, and with a swab (with a soft silicone pad). This method is used in labeling small objects: pens, lighters, ashtrays, mugs, lighters, key chains, etc. Or decal transfer printing – another type of printing, in which the first printed decal, which was subsequently transferred to the decorated product. There are several types of decals: Decals cold, low-temperature decal (for decoration of glass and metal) and firing (hot) decal, applied for registration of products porcelain, ceramic and glass. Thermal Transfer – a relatively new form of printing in which the image is first cut on the material (mostly film), then dye it with is transferred to the product under the influence of temperature special press. With this technology you can decorate the bags, briefcases, umbrellas, etc. Also, there are several technologies that allow for more effects in the design. These include thermography, with you can use to create the effect of three-dimensional image on a flat surface. Prospect, the image can be as colorless and colored. In addition to thermography applied polymer fill, which is used to production volume labels (Schild), badges, key chains and other souvenirs.

Right Direct Mailing

Posted by Juan on July 23, 2020 with Comments Closedas ,

Direct addressing a direct mailing variant for budget buyers is the self-mailer on the advertising materials at the lettershop. Due to special folding or adhesion technique, an advertisement designed as self-mailers, needs no envelope, since all pages can be printed and in this way the available space is used optimally. With impersonal Infopost, addressed “on a budget”, in economically tough times, is no order book fill: customers want to be contacted personally. To deepen your understanding altavista is the source. Medium of choice to the targeted sales approach is the direct mailing. Due to its significant importance for the efficient placement of customer benefits and generating purchase motives is therefore creating of mailings (E.g. letters info, invitations, catalogs, etc.) Core of work by lettershops. The customer-oriented promotional design of the mass reproduced, made of printed paper and personally addressed mail the lettershop ALLROUNDER promote imagination and expertise day by day a.

Direct mailings can quite compare with the wide range of creative Bakery: variety and good taste, feeling for trends and sensitive responsiveness to customer needs, eye-catcher as “Eye lining” and constant innovation are prerequisites success for bakery products irritate the customer to buy – as well as for direct mailings, which should show its customer benefits the addressee and create the proverbial “hot bread” feeling for coveted. Keyword product variety: A direct mailing variant for budget buyers is the self-mailer. Due to special folding or adhesion technique, an advertisement designed as self-mailers, needs no envelope, since all pages can be printed and in this way the available space is used optimally. The self-mailer is thus not only letter, response element, and envelope in one, it can also accommodate inside flyers, coupons, etc. Since the personalization in the self-mailer will be required only once, eliminates the otherwise necessary Duplicates.

The production expenses decreased as a result saves time and costs, also saves the omitting of the shipment weight envelopes and to Porto. Special adhesives (hot or cold glue) guarantee the precise grip even on structural paper on the one hand perfectly, on the other hand slightly release the advertising leaflet of Selfmailers, such as a flyer using creative opening mechanisms. The latter is of particular importance for uncomplicated conveying of the advertising message, because no addressee is intricately into its components break down a self-mailer, but unopened dispose of him, if the reach of content is made difficult… Important: The special potential of Selfmailers isn’t at the expense of advertising effectiveness, on the contrary – the self-mailer is predestined to be cut like a tailored suit on various target groups with the most diverse forms, layouts, and content. With a self-mailer is the principal in the offensive because self-mailers withdraw themselves through their diverse design possibilities of “0815” promotional mailings and all offer only possible products and events an original and promising advertising platform. So, a direct mailing as self-mailers achieved guaranteed the addressee – with a personal touch without envelope! And now again everything at the beginning: with Selfmailern is the course “full order books”, because variable self-mailers bring cost savings and response, thereby providing guarantees for sustainable customer acquisition and reliable customer loyalty.

Promotional Items For Every Budget

Posted by Juan on July 17, 2020 with Comments Closedas ,

Promotional products are an ideal promotional medium! Who thinks about advertising, which invade classical channels such as print, TV, radio or Internet. But promotional sales compared with the largest and most important means of communication in third place. Rightly, because promotional items belong to the most accepted and most effect advertising media and are suitable […]

YoungBrandAwards-2013

Posted by Juan on May 19, 2020 with Comments Closedas ,

Already for the third time: Germany’s teenagers and young adults wa? choose their favorite brand especially thanks to intensive social media activities? ten found by Youngcom! initiated online voting, the Yes? annually held high inlet. In the vote past from May to October 2013 were 161 brands to choose from. ZahlreicheVertreter of the winner brands […]

Elegant Advertising

Posted by Juan on March 29, 2020 with Comments Closedas ,

Successfully through promotional, advertising and giveaways if you have developed a new brand, a new product or a new means of another with your company, try probably to increase the sales of the company, to ensure a greater income, and thus to ensure the survival of the company on the market in today’s very competitive. […]

Concepts Booth At EuroShop

Posted by Juan on February 10, 2019 with Comments Closedas ,

Innovative trade show booth concepts by the Cologne production agency LA CONCEPT on the EuroShop, EuroShop is the world’s leading trade fair for trade. There are numerous trends, innovations and innovations of the industry presented to the audience. The Cologne production agency LA CONCEPT uses the innovative character of the fair with its own stand […]

DuPont

Posted by Juan on April 24, 2018 with Comments Closedas ,

The reduced manpower compensates a small advertising agency in ideally through a carefully structured, international network of contacts. Who has beforehand set on these developments and online is discoverable by its target audience on the first Google-click, can now benefit from targeted customer inquiries. The net position take the positioning of a brand or a […]

Network Movement Activiert Actimel

Posted by Juan on February 8, 2015 with Comments Closedas ,

The statement of Actimel activiert defenses”is scientifically proven and exactly these documents should check the user via the website. Design and functionality of the site realized by the Agency Network movement in Flash take this scientific approach”Bill: the new Internet appearance presents clean and without unnecessary gadgets. The visitor will find background information and references […]

YoungBrandAwards 2011

Posted by Juan on January 25, 2015 with Comments Closedas ,

Premiere: Germany’s youth chose for the first time most popular brands almost 10,000 participants in country-wide online-voting big award ceremony in MU? nchen Haribo, Apple and Audi the three top brands Germany’s youth and young adults ku? ren their most popular brands: with this idea almost 10,000 participants aged 13 to 29 from across Germany […]

Slag and Cement

Posted by Juan on June 20, 2014 with Comments Closedas

Typically, individual surface finely slag is 2500 – 3500 cm / city Fine ground slag, added to the cement, significantly affect the structure formation of cement stone. Microsilica is a waste product of silicon alloys of ferrosilicon, crystalline silicon, etc. In the process of melting the charge and recovery of quartz at temperatures above 1800oS […]