And in Europe, a creeping Aldisierung Bonn/Essen auto business in current discussions about the car industry plays mostly no big role India begins. High gasoline and diesel prices, the schwachelnde automotive sales domestically, the perennial favourite of commuter lump sum, the growing risk of congestion on highways, overtaking for trucks that are themes that dominate the headlines at least for some time. In the future, India is expected but more often draw attention to himself. Because India’s car market is booming, as a recent national study of the Essen marketing research and consulting firm R. L. Polk underscored.
In the past year alone, where nearly 1.5 million vehicles were admitted. Thus the Indian car market is measured by the annual growth rate one of the fastest growing car markets in the world. In the next few years be introducing several cheap vehicles and tax relief for small cars to a further doubling of the passenger car market on over three million new registrations in 2015 lead\”, writes analysis, planning & forecasting at Polk Bettina Galia, consultant market. Especially the following aspect is interesting for the German manufacturer: already 30 million Indians belong to the local middle class. German brands, so the Essen masters enjoy an excellent reputation in India, but must be imported at the moment yet for the most part. This is the reason why more and more German manufacturers to invest in their own production facilities. Also an extension of the dealership networks is intended. In the coming years, a growth of new registrations of German manufacturers including Skoda of over 200,000 vehicles per year can be expected, so that by 2015 the proportion of the total market to almost seven percent can be increased according to the market researchers of Polk. While so in India and other emerging markets for premium products increasing longing, we have it in this country supposedly with a gradual Aldisierung of the auto business\”to do (World Online).